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In this piece, we use data to show brands and agencies the best ways to invest in women’s sports. Our first piece, “The Fan Project,” was followed by “The Growth of the Women’s Sports Community,” and we are so excited and proud to announce that TODAY we are officially launching our third report: “The ROI of Women’s Sports.” ![]() ![]() At Sports Innovation Lab, we have been releasing our women’s sports research reports since 2021.
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